#004 - Experts in Efficiency: Hereford's Role in Rebuilding the Cowherd with Jack Ward

Jack Ward has served as the Executive Vice President of the American Hereford Association since 2015, but has worked for the association since 2003. A rich background with both seed-stock and commercial aspects of the industry shapes Jack's vision for the Hereford breed. He understands that progressive cow power is vital to keep moving forward, and is a proponent of coupling performance data with phenotypic correctness.

 

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About the host:

Will Jordan, is an author, public speaker, livestock producer, and award-winning auctioneer. Known for innovation and storytelling, he is keen to the needs of farmers and ranchers. Will's roots in agriculture and the livestock industry run all the way to the founding of the United States. As a broadcaster, Will tells the story of agriculture daily, digging into subjects important to those who tune in.